Branding a Future for Every Four Year Old

  LAUP- Los Angeles Universal Preschool  

  • LAUP brand and identity, logo design. High profile logos, Strategic Branding Firm

    LAUP (pronounced LA-up) is an organization dedicated to making high-quality preschool available to every 4-year old in Los Angeles. Since 2005, LAUP has touched the lives of nearly 40,000 preschool-aged children. Special Modern Design created the brand identity which resulted in a clean and simple logo design telling a story of growth and the cultivation of the next generation.

  • los angeles universal preschool logo design and brand development
  • los angeles universal preschool logo design and brand development

    and in a bus

  • messaging strategy for school, brand for a school, logo for school, Emotional branding

    When presenting to a large committee, naiing the stakeholders early on helps to clarify other goals and directions.

  • excellent consitent branding for Los Angeles Universal Preschool

    Stationery System Design

  • Mood board or style board for developing an education brand and logo

    Design exploration


  • Existing brand comparison

  • Defining the audience segments when creating a new brand. Brand consultancy Los Angeles

    Audience segments/stakeholders


  • Original site design


  • KPCC LAUP logo design

    Knowing your Audience




  LAUP- Los Angeles Universal Preschool