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Laup-logo

Los Angeles Universal Preschool

LAUP (pronounced LA-up) is funded by First5 LA, which allocates $600 million to ensure high-quality preschool is available to every four-year-old child in Los Angeles County by 2014. special modern design created the brand and identity for LAUP is guided by a 10-year Master Plan developed by Karen Hill-Scott Company. We created the logo, stationery, web site, newsletter and brochures. The resulting clean and simple logo design tells a story of growth development and upward movement.

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