Los Angeles Designer, Karen Barranco Transforms NYC’S Historic Parkway Signage
starting with Jackie Robinson Parkway
Jackie Robinson’s son, David Robinson
FINALLY after about three years of designing signs for New York City Department of Transportation (NYCDOT)'s Historic Parkways— the first sign will be presented to the public tomorrow. update: SNOWED OUT
My story written on the plane on the way home: "I went to New York with my son for the presentation of the first of the twelve parkway signs I designed for the NYCDOT and the weather —-- snow, rain, wind—-- messed it all up for us. The unveiling was snowed out.
It's not all bad news, my son and I had a blast. The press event for the announcement of the Jackie Robinson Parkway sign should take place April 12, 2018 now— weather permitting of course. It wasn't just the weather entirely that kept pushing the date, it was also coordinating with the Jackie Robinson Family and City representatives.
Yep- crying in my diet coke. But I'm proud to have been the outsider trusted with such an important and permanent thing. I’m honored that my designs will set the standard for the future Parkway signs to come.
LOS ANGELES DESIGNER, KAREN BARRANCO TRANSFORMS NEW YORK CITY'S HISTORIC PARKWAY SIGNAGE STARTING WITH JACKIE ROBINSON PARKWAY
New signs installed today along the Jackie Robinson Parkway honor the legendary Brooklyn Dodger Hall of Famer.
BROOKLYN -- Mayor Bill de Blasio announced today that New York City had installed new signs along the Jackie Robinson Parkway that for the first time include an illustration of the Brooklyn Dodger legend himself.New York City Department of Transportation (NYCDOT) unveiled the first of the new signage series sprouting up around the city. This Sunday, Major League Baseball prepares to celebrate Jackie Robinson on the anniversary of his first game in 1947. Mets fans can see the signs lining the Parkway on their way to Citi Field.The signs are beautifully illustrated in black and gray by designer and branding expert, Karen Barranco of Special Modern Design. “I'm proud to have been the outsider who was trusted with such an important and permanent project.”“I wanted to pay homage to the legendary American icon with a nicely designed street sign. I put a lot of effort into it to get it just right for the fans, the city, and the Robinson family.” said Creative Director Karen Barranco.Robinson (1919-1972) was both the first African-American to play major-league baseball (for the Brooklyn Dodgers, 1947-56) and the first to be inducted into the Baseball Hall of Fame.
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Designer Karen Barranco has been recognized as a respected authority for her common sense, emotionally derived, story-based approach to brand strategy, design, and development. Karen’s design and illustration work has been nationally and internationally recognized in published books, print, online magazines, blogs, and instructional videos. Her body of work can be seen at specialmoderndesign.com.
For business inquiries, contact her at kk@specialmoderndesign.com.